Income that compounds.
NIL (name, image, and likeness) deals, endorsement income, and licensing each carry their own tax and entity implications.
Each income type has its own implications
NIL deals, endorsement income, and licensing each have their own tax and entity implications — treated as one undifferentiated pile of income, that structure gets missed.
Structured so it compounds
We help structure income so the brand revenue compounds rather than evaporates — coordinating entity structuring, state sourcing, and an investment policy for the surplus.
What’s included.
- NIL and endorsement entity structuring, in place before income arrives
- Licensing and royalty stream management, tracked as its own income line
- State sourcing and multi-state filings, mapped to where income is earned
- Brand and business-expense planning, separated from personal spending
- Investment policy for surplus income beyond current needs
How it works.
Structure the entity
The entity is in place before the first NIL, endorsement, or licensing payment lands.
Track state sourcing
You know which states the income touches and what filings follow from that.
Invest the surplus
Income beyond what you spend now follows a policy, rather than sitting undirected.
Answers from the practice.
How is NIL income taxed?
NIL income is generally treated as self-employment income for federal tax purposes, which can trigger self-employment tax and estimated-tax payment obligations that a W-2 paycheck never did.
Why set up an entity before NIL or endorsement income arrives?
Because the structure affects how the income is taxed and what can be deducted against it. Setting it up early — before the income arrives — is generally the difference between income that compounds and income that evaporates.
Is brand and endorsement planning right for my situation?
It fits athletes whose NIL, endorsement, or licensing income is arriving or about to — before the structure is set. If nothing is signed yet, earlier is easier. A first conversation is how we find out — observations are shared, decisions stay yours.
What happens after I reach out about brand and endorsement work?
We start with a conversation about the deals in motion and how the income flows today. We review what exists — entities, agreements, filings — and lay out whether and how the practice can help structure what's next.
Coordinate with the rest of the firm.
Contract Advisory
We model what an offer means after taxes, escrow, and signing-bonus timing — so you see the after-tax picture before you sign.
Sports ManagementPost-Career Planning
Most pro careers end before forty — we design retirement plans, transition budgets, and second-act capital in advance.
Tax & AccountingTax and Accounting
Forward-looking tax planning, federal and state returns, and entity structuring.
Talk through brand & endorsement.
An introductory conversation is the easiest way to learn whether 755 Financial is the right fit.
Schedule a Conversation